Showing posts with label Carolyn Howard-Johnson. Show all posts
Showing posts with label Carolyn Howard-Johnson. Show all posts

Thursday, June 7, 2012

M E D I A R E L E A S E

Contact: Carolyn Howard-Johnson, publicist

E-mail: hojonews@aol.com

ISBN: 978-1468172362

Release Date: July 15




Coming to Book Expo America

World Traveler/Author Has Big Goal: To Help Others Understand America
Book Expo America, New York--Author Lance Johnson will sign the new English edition of his book What Foreigners Need To Know About America From A To Z: How to understand crazy American culture, people, government, business, language, and more at the Independent Book Publishers Association booth #3044 at Book Expo America on Thursday, June 7, at 10:30 am. The famous tradeshow is at Javits Center in New York City.


As the title suggests, this book is for “foreigners,” which Johnson redefines as anyone not sufficiently familiar with American culture to meet their goals for success. They may be citizens from foreign countries who still lack sufficient knowledge to meet their travel or business needs. They may be among the multitudes of foreign-born, naturalized citizens who have lived in the U.S. for years and still struggle with everything from etiquette to language. They may be first- and even second-generation Americans whose immigrant parents did not fully expose their children to American culture—an all too common occurrence—and they now struggle with the mainstream. They may be students who are studying in America or those who would like to.


Originally published in simplified Chinese by Oriental Press in China, this unique book has been endorsed by U.S. and foreign ambassadors like Clark T. Randt and Zhou Wenzhong. Jay Gajjar, India language professor says, “The A to Z chapters are nicely written and informative. The language is simple and presented in a fine sequence. This is a realistic bible of modern America.” The new English edition has been updated and expanded. What many notice is that Johnson is willing to paint a picture of the America he loves—warts and all.


Lance Johnson has traveled in, taught in, visited, or lived in 81 counties and 49 of the 50 American states. His understanding of his own culture increased as he learned more about the cultures of others. He also began to understand why some foreigners throw up their hands at what they see as a crazy Americans and their crazy language. He brings this rare understanding to his new book.


Johnson will sign and give copies to publishing professionals at the famous Book Expo America where the publishing industry convenes .


Learn more about the book and the author at: www.howtodoitfrugally.com/A_to_Z.htm


Equation of life: Knowledge + Understanding +
Acceptance = A Better World for All.
~
Lance Johnson, author of What Foreigners Need To Know About America From A To Z.


‘###


(Photos, book cover, media kit available electronically or by post upon request.)

Thursday, April 12, 2012

Israeli Anthology Selects American’s Poem



Los Angeles, CA--Carolyn Howard-Johnson's poem “Sympathizing with Tantalus” was published in Voices Israel 2012 poetry anthology.

Editor Johnmichael Simon says, “This promises to be one of our most diverse and exciting anthologies and contains more than 220 poems from Israel and overseas.” It also includes the winning entries of the 2011 Reuben Rose Competition and details for entering the 2012 competition. See our website www.voicesisrael.com . Voices will be released in June of 2012.
Voices is affiliated with Cross-Cultural Communications in New York; World Poetry, Vancouver; and University English in Israel.

Howard-Johnson has studied at UCLA with Suzanne Lummis, editor of Speechless the Magazine (http://www.speechlessthemagazine.org ) which featured her chapbook Tracings (Finishing Line Press). Her poem “Endangered Species” won the Franklin Christoph prize and her chapbooks have been honored by MyShelf.com, The Compulsive Reader, and Military Writers Society of America.

She also coauthored the Celebration Series of chapbooks with Magdalena Ball. Find them at http://www.howtodoitfrugally.com/poetry_books.htm. Here is an excerpt from the poem that combines the unfathomable beauty and complexity of the universe with the time-honored myth.

Science challenged, I manage
            with Achenbach's translations,
                        KC Cole's poetic file-folders
                                    for the cosmic-impaired.

Like Tantalus, I grapple
            exhausted,
                        forever
                                    thirsty,
            fruit I desire beyond my reach.
 

Learn more about Carolyn Howard-Johnson’s creative work at http://carolynhoward-johnson.com.

Saturday, November 19, 2011

USA Book AWARD WINNER! A media release that works

From Carolyn Howard-Johnson

I’m proud to have been the winner of a USA Book Award for my new edition of The Frugal Book Promoter this year and for my chapbook with Magdalena Ball to have been mentioned as a finalist. If you have a place to mention this or to pass to your audience the opportunities that USA Book News affords, that would be wonderful. If an article would be more appropriate—perhaps one on the marketing advantages of winning awards—that can be arranged, too.
   

                                    M E D I A   R E L E A S E



For Immediate Release

Contact: Carolyn Howard-Johnson

E-mail: HoJoNews@aol.com



USA BOOK NEWS ANNOUNCES
WINNERS AND FINALISTS OF
THE USA “BEST BOOKS 2011” AWARDS
Simon & Schuster, St. Martin’s Press, Random House, Penguin, Harper Collins, Houghton Mifflin Harcourt, McGraw-Hill, John Wiley & Sons and hundreds of Independent Houses contribute to this year’s Outstanding Competition!




LOS ANGELES – USABookNews.com, the premiere online magazine and review website for mainstream and independent publishing houses, announced two of Carolyn Howard-Johnson’s books were among those that placed in THE USA “BEST BOOKS 2011” AWARDS on November 1, 2011. Awards were presented for titles published in 2010 and 2011.

Jeffrey Keen, President and CEO of USA Book News, said this year’s contest yielded an unprecedented number of entries. Winners and finalists traversed the publishing landscape: Simon & Schuster, St. Martin’s Press, Random House, Penguin, Harper Collins, Houghton Mifflin Harcourt, McGraw-Hill, John Wiley & Sons and hundreds of independent houses contributed to this year’s outstanding competition. Keen adds, “Our success begins with the enthusiastic participation of authors and publishers and continues with our distinguished panel of industry judges who bring to the table their extensive editorial, PR, marketing, and design expertise.”
Award highlights include the following: (Full results listing available on USABooknews.com)
  • The Frugal Book Promoter: How to get nearly free publicity on your own or partnering with your publisher (Second Edition) by Carolyn Howard-Johnson won best business book in the writing category.
  • Blooming Red: Christmas Poetry for the Rational by Carolyn Howard-Johnson and Magdalena Ball was a finalist in the poetry category.
  • Prodigal Father Pagan Son: Growing Up Inside the Dangerous World of the Pagans Motorcycle Club by Anthony Menginie and Kerrie Droban (St. Martin's Press) was honored in the “Autobiography/Memoirs” category
  • Oprah: A Biography by Kitty Kelley (Crown Books/Random House) was awarded “Best Biography"
  • Perfect One-Dish Dinners: All You Need for Easy Get-Togethers by Pam Anderson (Houghton Mifflin Harcourt) placed number one in “Cookbooks”
  • The Daughter's Walk by Jane Kirkpatrick (Water Brook/Random House) took home the “Best General Fiction” prize
One reviewer said reading Howard-Johnson’s books is like picking the brains of a master marketer. It received plaudits from industry shakers like Marilyn Ross, founder of Small Publishers or North America and Tim Bete, director of Dayton University’s Erma Bombeck Writers’ Conference. The new one carries endorsements from the likes of Dan Poynter and Tony Eldridge.
Howard-Johnson, an instructor for nearly a decade at UCLA Extension’s Writers’ Program, chose to have the new edition published in both e-book format and paperback in order to give her struggling students and clients affordable and convenient choices. Whichever format a reader chooses, The Frugal Book Promoter assures an author’s book the best possible start in life. Full of nitty-gritty how-tos for getting nearly free publicity, the author shares her professional experience as well as practical tips gleaned from the successes of her own book campaigns. A former journalist and publicist (she wrote media releases for fashion designers like Christian Dior), she tells authors how to do what their publishers can’t or won’t and why authors can often do their own promotion better than a PR professional. Her poetry is published in dozens of literary and review journals worldwide.
USABookNews.com is an online publication providing coverage for books from mainstream and independent publishers to the world online community. JPX Media Group, in Los Angeles, California, is the parent company of USABookNews.com.

A complete list of the winners and finalists of The USA “Best Books 2011” Awards are available online at
http://www.USABookNews.com.
Learn more about Howard-Johnson at http://www.howtodoitfrugally.com and http://carolynhoward-johnson.com..

Saturday, October 8, 2011

New Edition of Multi Award-Winning Book Released

Thousands Expected to Dig for Nuggets

Novelist, poet, and book marketer Carolyn Howard-Johnson releases the second edition of the first book in her HowToDoItFrugally series of books for writers, The Frugal Book Promoter.


Among those supporting Howard-Johnson’s book are self publishing gurus Dan Poynter and Shelley Hitz, book marketers Dana Lynn Smith, Patricia Fry, D’vorah Lansky, and Aggie Villaneuva and even some fun stuff like a full book of poetry from Magdalena Ball and advice on feng shui from Anna Maria Prezio, Ph.D. Leading the charge is Amazon and book launch expert Denise Cassino.

$9.95 for The Frugal Book Promoter in its Kindle iteration (www.budurl.com/FrugalBkProKindle) or $12.82 (discounted from $17.95) for the paperback on Amazon (www.budurl.com/FrugalBkPromo).


Howard-Johnson, an instructor for nearly a decade at UCLA Extension’s Writers’ Program, chose to have the new edition published in both e-book format and paperback in order to give her struggling students and clients affordable and convenient choices.

Whichever format a reader chooses, The Frugal Book Promoter assures an author’s book the best possible start in life. Full of nitty-gritty how-tos for getting nearly free publicity, the author shares her professional experience as well as practical tips gleaned from the successes of her own book campaigns. A former journalist and publicist (she wrote media releases for fashion designers like Christian Dior), she tells authors how to do what their publishers can’t or won’t and why authors can often do their own promotion better than a PR professional.

Howard-Johnson even assigned a new subtitle to this edition of her book to reflect its appeal to a broader array of authors. It is now The Frugal Book Promoter: How to get nearly free publicity on your own or partnering with your publisher. She says, "With the advances in Internet marketing and the role social media plays in communicating, it was high time even writers who had the first edition had access to my frugal (frugal of both time and money!) ideas for new networking opportunities." The big, fat book (416 pages) also has money-saving ads in the back and an amazing new cover—the epitome of “frugalness”—by Chaz DeSimone, www.chazdesimone.com.


Howard-Johnson is the recipient of the California Legislature’s Woman of the Year in Arts and Entertainment Award, her community’s Character and Ethics award for her work promoting tolerance with her writing. She was also named to Pasadena Weekly’s list of 14 women of “San Gabriel Valley women who make life happen.” She has worked for Good Housekeeping Magazine and as a journalist for several newspapers and has been a popular presenter at writers’ conferences nationwide like the one at San Diego State University and the Sinclair Lewis Writers’ Conference. She is also a novelist and poet, which informs the advice she gives to authors of those genres.

Learn more about Howard-Johnson at http://www.howtodoitfrugally.com and http://carolynhoward-johnson.com.


Carolyn Howard-Johnson

I
nstructor for the renowned UCLA Extension Writers' Program

A
uthor of the multi award-winning series of HowToDoItFrugally books:

The Frugal Book Promoter

The Frugal Editor

The Great First Impression Book Proposal

Great Little Last-Minute Edits

E-mail:
HoJoNews@aol.com

Web site:
http://www.howtodoitfrugally.com

Wednesday, June 29, 2011

Wasll Scrawls

Literary Journal Selects Best for Wall Scrawls
Los Angeles, CA--Editors of the literary journal Solo Novo Wall Scrawls Vol 1 was just published. It will include the poetry of UCLA Extension Writers’ Program instructor Carolyn Howard-Johnson.
The journal is published by Solo Novo Press, Carpinteria, CA and North Wilkesboro, NC. Editor Paula C. Lowe says, “Wall Scrawls” is inspired by an Iowa farm house wall. Eighty years abandoned and orphaned, it is a “hive of letters, a busy kitchen of words. Every kid with a can of spray paint somehow gets here and leaves his or her native tongue on the walls.” One of those walls has become the cover art of this journal.
The selected poem by Howard-Johnson is "Inevitably Walls.” It is inspired by the poet’s extensive travels where she has come upon walls that only occasionally impart hope for the future of mankind. A quote from the poem:
[This wall] like the one we foundyears ago when we lost our way
in a dark forest somewherein Germany, cried when we
found it there—unexpected…
Howard-Johnson’s poetry has appeared in literary journals like the Mochila Review, Banyan Review, Pear Noir, Manzanita and Poetic Voices. One of her poems won a reader award at The Pedestal Magazine.
Howard-Johnson has studied at UCLA with Suzanne Lummis, editor of Speechless the Magazine (http://www.speechlessthemagazine.org/ ) which featured her chapbook Tracings, winner of Military Writers Society of America’s Award of Excellence and published by Finishing Line Press.
The poet's literary novel, This Is the Place, won eight awards. Her book of creative nonfiction has won three. She is developing a new Celebration Series of poetry chapbooks with Magdalena Ball. Among them are She Wore Emerald Then: Reflections on Motherhood (www.budurl.com/MotherChapbook) and Cherished Pulse: Unconventional Love Poetry (www.budurl.com/CherishedPulse ). She also advocates with authors as the author of the multi award-winning HowToDoItFrugally series of books for writers (www.howtodoitfrugally.com).
Learn more about Solo Novo and how to order a copy at: http://www.solopress.com .
Learn more about Carolyn Howard-Johnson at http://carolynhoward-johnson.com.